NEONLJUSEN
Year:
2023
Type of Work:
Branding, Website
Tools:
Figma, Photoshop
Team:
Tilda Hellsten
ABOUT
I love discovering new bands and going to live gigs. In 2023, I started my own indie club in Gothenburg to give smaller bands a chance to perform. Every Wednesday until March 2024, I handled everything from booking and planning to social media and graphic design, and ended each night with a DJ set to keep the dancing going. (I was the DJ as well) :)
WHERE ARE WE NOW?
I got help from many music enthusiasts, and after a while we decided that we wanted to make a music magazine as well. This is still a work in progress and I am currently working on our new page since I build our old one in wordpress (witch im not a big fan of) :)
COLOR PALETTE
Originally, we only had our signature Neonljusen Green as a brand color. But as we grew from only being a indie club into a full concept we started working on a small rebrand. We wanted the visual identity to reflect the same energy as our club. We added a bold, high contrast color palette that also matches with our name ”neonljusen”. The vibe we aim to give off is loud, raw and vibrant.